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RETAIL MANAGEMENT

ISBN :

Author : P.K. Agarwal, N.c. Bansal, Rajan Yadav, Manoj Kumar

Ebook Price : Free

Pages : 423 Approx

Binding : Soft

Contents
  • Retailing : An Overview of Basic Concepts; Retailing in India : Opportunities And Challenges; Retail Organisation in India; Franchising : The Emerging Retail Format; Dynamics of Retail Environment; Stratgic Planning in Retailing; Pricing Dimensions in Retailing; Building & Sustaining Relationships in Retailing; Retail Store Location; Operational Dimensions of Retailing; Managing Financial Dimensions of Retailing; Retail Organisation and Human Resource Management; Store Design and Layout; Quality Dimensions in Retailing; Merchandise Management; Private Levels; Retail Promotion; Incorporating Information Technology in Retailing; Internationalization and Globalization of Retailing; Indian Retailing; VAT : Implications For Indian Retailing; Glossary
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Retailing : An Overview of Basic Concepts; Retailing in India : Opportunities And Challenges; Retail Organisation in India; Franchising : The Emerging Retail Format; Dynamics of Retail Environment; Stratgic Planning in Retailing; Pricing Dimensions in Retailing; Building & Sustaining Relationships in Retailing; Retail Store Location; Operational Dimensions of Retailing; Managing Financial Dimensions of Retailing; Retail Organisation and Human Resource Management; Store Design and Layout; Quality Dimensions in Retailing; Merchandise Management; Private Levels; Retail Promotion; Incorporating Information Technology in Retailing; Internationalization and Globalization of Retailing; Indian Retailing; VAT : Implications For Indian Retailing; Glossary

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